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Marketing Director

Company: Hunter Douglas
Location: Troy
Posted on: June 5, 2021

Job Description:

DescriptionPosition at Comfortex CorporationPosition: Marketing DirectorDepartment: MarketingReports to: Executive Vice President of Sales & MarketingJobSummary:The Marketing Director will develop the Comfortex marketing strategy, and then lead a marketing team to implement these marketing and communication plans for all products and programs.SupervisoryResponsibilities:Develops and implements the overall Companys marketing strategy that leads to the achievement of the Companys sales and profit objectivesLeads and motivates personnel in the Marketing department, and directly interfaces with internal departments and external suppliersDevelops both Dealer and Consumer marketing programs and insures that departments tactics achieve results and are well coordinatedOversees the detailed projects including sampling, digital marketing, etc. and manages the daily workflow of the departmentProvides constructive and timely performance evaluationsDuties/Responsibilities:Develops and implements frequent Dealer communication programs such as pricing updates, product introductions and updates, dealer programs (e.g. Incentives, trips, etc) and other critical programsDirects and implements the organizations advertising, web site(s) strategy, digital marketing and promotional activitiesAnalyzes target market information to identify and recommend effective marketing approachesDevelops and implements integrated marketing and advertising campaigns based on market researchMaintains knowledge on existing and emerging window fashion products and competitive marketing programsCollaborates with senior executives to develop growth plans for the organizationForecasts, implements, and oversees the departments operating budgetPerforms other related duties as assignedRequired Skills/Abilities: Strong interpersonal and leadership skillsExcellent verbal and written communication skillsExcellent organizational skills and attention to detailStrong supervisory and team-building skillsProject planning capabilities and project documentation skills.Education and Experience:Bachelors degree in Business Administration, Marketing, or related field required; Masters degree preferred.At least 10 years of experience in marketingExperience in consumer product marketing and Dealer distribution channel preferredPhysicalRequirements:Prolonged periods of sitting at a desk and working on a computerTravel to key customers and events requiredSDL2017

Keywords: Hunter Douglas, Troy , Marketing Director, Other , Troy, New York

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