Marketing Manager
Company: The Colwell Law Group
Location: Watervliet
Posted on: October 18, 2024
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Job Description:
Seeking a Marketing Manager for a growing matrimonial and family
law firm in Albany, NY.
THIS IS NOT A REMOTE ROLE AND WILL BE ONSITE
We are looking for a dynamic individual with strong problem-solving
skills and a creative mindset. The Marketing Manager will
collaborate with the management team to create strategies for
business development and brand reputation enhancement. Reporting
directly to the CEO and COO. Adaptability and a good sense of humor
are crucial for success in this role. A legal marketing or
professional services marketing background is a plus.
Responsibilities:
--- Manage internet marketing initiatives, including SEO efforts,
website vendor relationships, Google AdWords campaigns, and the
maintenance of website content.
--- Manage advertising, communications, branding, social media, and
public relations efforts and activities.
--- Collaborate with management on a regular basis to expand
business development/marketing efforts that include creating,
tracking, and implementing individual marketing plans.
--- Perform research and keep updated on market and business trends
related to the legal industry and the practice of family law, the
competitive landscape of the greater Albany area, and the overall
experience of individual attorneys.
--- Identify industry/community/civic involvement and recognition
opportunities for the Firm and individual attorneys. Work with
necessary individuals in drafting and submitting award and
recognition nominations.
--- Manage outside vendor relationships as necessary for marketing
collateral, promotional items, etc.
Qualifications:
--- Degree in Marketing, Public Relations, Communications, or
Business.
--- Experience with social media marketing initiatives.
--- Legal experience is not required but preferred.
--- Previous marketing management.
--- Excellent communication skills - superior writing skills are a
must and the ability to follow up with management regarding ongoing
marketing initiatives is imperative.
--- Superior organizational skills.
--- Strong desire to be a team player.
--- Customer service-oriented.
--- Friendly and professional demeanor.
--- High attention to detail.
--- A valid driver's license and access to a reliable vehicle are
required for this position.
--- Must pass a background check.
About Company:
Medical coverage with a national network and the firm pays for 75%
of the Employee portion401k retirement plan with 4% matchingHealth,
dental, vision/Rx, pet, Aflac, and life insurance policy
optionsCompany paid $50,000 Life Insurance PolicyPaid time off 1
week personal, 2 weeks vacation, and 7 paid holidaysOpen-door
leadership philosophyProfessional, diverse, inclusive, respectful,
and friendly workplace environmentA valid driver's license and
access to a reliable vehicle are required for this positionMust
pass a background check
Keywords: The Colwell Law Group, Troy , Marketing Manager, Executive , Watervliet, New York
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